Everything You Need To Know About The New Age Content Marketing Strategy | Dofollow Social Bookmarking Sites 2016
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With online shoppers increasingly supporting e-commerce, brands must now bridge the gap between browsing and purchasing. This is where visual content comes into play to capture customers’ imaginations and attention.

Shoppable content, which uses a storytelling format to engage customers, is now being used by retailers. Retailers are attempting to bridge the browse-to-buy gap by using images, reviews, and product recommendations to support the story.